Segmentation

Generate Hyper Personalized Communication Strategies

Create segments based on user attributes

Categorize your users into detailed segments to personally interact, support and retain them.

Segmentation

Manage users in dynamic and static segments

Work on micro-segments based on either real-time data about your users or some past event, exploiting the meaningful combination
of user information and behavioral attributes.

Segmentation

Analyze the segment characteristics

Gain deeper insights into each segment’s reachability and preferences to optimize the communications for each segment.

 

Get to know each individual user at a glance

Observe user’s attributes and events in details for improved personalization.

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